This free, half-day online summit is laser-focused on one thing: How to convert more leads. We'll have 8 speakers delivering short, high-impact sessions that you can apply to your business today.

(Plus, it's a taste of what you get if you join us for FUBCON in Las Vegas this November.)


Thursday, September 22, 2022 🔸 1pm–5pm EST (10am–2pm PST)

This is a virtual event, tune in from anywhere!

2021 highlights

The Conversion Summit last year, by the numbers:

3,800

Registered

8

Jam-packed sessions

Tons

Of giveaways

Speakers

Brittany Hodak

Keynote Speaker, Author & Customer Experience Superfan

Laurie Finkelstein Reader

CEO, Laurie Reader Real Estate

Suneet Agarwal

CEO, Big Block Realty North

Barry Jenkins - Team Leader, Better Homes & Gardens Real Estate

Barry Jenkins

Team Owner, Your Friends in Real Estate Team

Albert Vasquez

Team Leader, AV Home Experts

John McCarthy

John McCarthy

Sales Manager, Spyglass Realty

Scott Hull

VP of Sales and Strategic Operations, Ashton Real Estate Group of RE/MAX Advantage

Preston Guyton

Founder & Managing Broker, EZ Search

Your Co-Hosts

This summit is specifically for you - and you're invited!

The Conversion Summit is for real estate professionals who want to level up their marketing and closing skills by leveraging the power of Follow Up Boss and smart automations and closing techniques.

Our big promise to you: You'll walk away with a step-by-step playbook that will help apply leverage in your business and improve your conversion process!

Giveaway alert!

In addition to teaching you next level conversion skills, we're also giving away some awesome prizes to level up your home office sales setup. Prizes include:

  • Macbook Pro
  • iPhone 14
  • Bose wireless noise-cancelling headphones
  • Electric standing desk
  • Ticket giveaway to FUBCON!

(To enter, simply register for The Conversion Summit and tune in live. Winners will be selected at random and will be announced during the summit. You must be present to win.)

Giveaway
Conversion Summit Tools

Tools

Test-drive the follow up system trusted by growing teams and top producers with a 14-day free trial. Get instant access to our best automations and action plans as soon as you sign up.

On-going training & support

In addition to accessing the session replays on-demand, get instant access to Follow Up Boss Academy - an online community of on-going training & support to help you build your business.

Conversion Summit Training

Sessions

Storytelling As A Superpower


Brittany Hodak
Keynote Speaker & Author of Creating Super Fans

10:00am PST/1:00pm EST

Study after study proves that narrative stories are overwhelmingly more effective — and more trusted — than non-narrative statistics or facts. Storytelling isn’t just an art: It’s a superpower. When used correctly, your story sets you apart from every one of your competitors and positions you solidly in your potential customers' minds and memories.

In this program, Brittany shares a simple framework for crafting effective, memorable stories that improve customer understanding, engagement, and conversion. By the end of the session, you'll have the tools to craft a standout Origin Story and a Story Setlist you can deploy across all of your customer touchpoints.

The Secret To Growing A Top 1% Team


Laurie Finkelstein Reader
CEO, Laurie Reader Real Estate

Multi-Million Top Producer. Responsible for over $193.2 million in real estate sales annually and top 1% of realtors in the nation.

10:30pm PST/1:30pm EST

The top 1% of teams are the ones who have mastered the art of leveraging technology to build and maintain relationships. In this session, Laurie will break down their strategy for leveraging technology and setting expectations with their team to drive incredible results. 

3 Conversion Strategies That Won't Break the Bank Featuring the #1 Team in the State of California


Suneet Agarwal
CEO/Owner, Big Block Realty North

Rated the #1 Team in the State of California.

11:00am PST/2:00pm EST

Learn what’s working now from one of the best in the state of California. Suneet Agarwal will unpack how he’s grown his team and how he’s leveraged technology to consistently become the number 1 team in the state of California. 

How FUB Helps Me Consistently Have A 400%+ ROI On PPC Leads


Barry Jenkins
Team Owner of Your Friends In Real Estate

The #1 large team in Virginia

11:30am PST/2:30pm EST

Barry Jenkins is the Team Owner of Your Friends in Real Estate, the #1 large team in Virginia, and author of “Too Nice for Sales.” 

Barry recognizes that real estate grind is a daily struggle if you’re working 60+ hour weeks and your agents don’t know how to use your tech stack properly. Everyone will burn out, including you. 

But in this case, work doesn’t run his life (or his agents’). To maximize production and minimize burnout, Barry has built a human-first automated lead conversion system using a smart combination of Ylopo, Zapier and Follow Up Boss. In this session you’ll get a look under-the-hood at how he consistently managers high returns on ad spend by leveraging technology, systems, and automations. 


Automations That Increase Conversion


Albert Vasquez
Team Leader, KW Realty

12:00pm PST/3:00pm EST

Ultimately, the effectiveness of your CRM is only going to be as good as the mastery that you put into it. 

How well have your oganized your database? Is it easy to segment and find the right information? 

Are you “staying in touch” by regularly sending action plans? 

Are you leveraging better/faster workflows by enabling automations? 

In this session, power house Team Leader Albert Vasquez will teach us:

  • How to automate agent accountability
  • How to automate relevant messaging
  • Share relevant long-term nurturing strategies through FUB + Call Action

John McCarthy

Managing A Team of High Producing Agents


John McCarthy
Sales Manager, Spyglass Realty

Nationally Ranked Zillow Top 50 & Realtor.com Top 20 with over 750 5-Star Reviews

12:30am PST/3:30pm EST

Real estate team leaders don’t have it easy knowing that only 13% of agents have what it takes to succeed. So there comes a point when a broker has to decide:

  • Do you want to host a wall for agents to hang their licenses?
  • Or are you ready to step up, become a real leader, and find agents eager to put their blood, sweat and commission splits into your business?

Attracting these types of “unicorn” agents to your team may feel like fishing without bait at times.

But with the right strategies, you can build your dream team of productive agents ready to live your company values.

In this session, real estate team leader John McCarthy is going to show us how they built Spyglass Realty into an education-based office top producers pay to get into. 


Maximizing Conversions & Agent Accountability


Scott Hull
VP of Sales, Gary Ashton Real Estate Team

1:00pm PST/4:00pm EST

Scott started as the first Inside Sales Associate for the Gary Ashton Real Estate Group. Now, he manages a team of 10 ISA's and oversees marketing operations and sales for the #1 RE/MAX Team in the world.

When you have proper tracking and accountability in place, that's going to lead to increased conversions.

In this session, you'll learn how Scott oversees agent accountability, manages lead flow, and maximizes conversions.


Take Control of Your Lead Gen & Conversion With Preston Guyton ($110m Closed In 8 Months)


Preston Guyton
Managing Broker, EZ Home Search

1:30pm PST/4:30pm EST

Everyone wants to know the secret to scaling up fast.

What are the best tools? What are the best lead sources? How do you hire and retain the best agents? How do you keep them accountable to better lead follow up?

... and more.

Ricardo Bueno + Stacey Soleil - Conversion Summit

Putting What You Learned Into Massive Action


Ricardo Bueno, Head of Partnerships, Follow Up Boss

Stacey Soleil, Head of Knowledge, Follow Up Boss

2:00pm PST/5:00pm EST

Knowledge without execution is useless. In this session, we're going to wrap up what you learned today and give you a blueprint for taking massive action in your business while demoing what's next for Follow Up Boss.

FAQs

When is The Conversion Summit?

Thursday, September 22, 2022 from 1pm–5pm EST (10am–2pm PST)

Where does the event take place?

The Conversion Summit is an online virtual event. Tune in from anywhere!

How much are tickets?

This is a free event!

Will the sessions be recorded?

Yes, the sessions will be recorded and will become available approximately 30-days after the event wraps up inside the Follow Up Boss Academy dashboard.

Claim your spot now!